About This Project

Client: Black Penny Consulting

Project: B2B Brand Strategy + WordPress Website Creation


I was approached by Bryon and Paul to help them launch the digital presence of their new IT consultancy.After some initial research sessions, we were able to develop more fully the target audience, competitor landscape using industry insight.
With a plan in place, I called on Gavin Auty from my creative book of contacts to develop the visual identity for the brand. Gavin is excellent at robust minimal design, and I knew he would work well with the guys at Black Penny Consulting.
With the B2B brand strategy and identity foundations created, I set about creating their first website using WordPress CMS. We developed their digital presence to position them as an innovative authority in their industry while being able to see the real people behind the brand, which is often missing in B2B brands.
Black Penny Consulting has continued to grow and take on new clients, and they have an exciting future ahead of them!


What my client said… ‘Paul Saunders – Director at Black Penny Consulting’


 We enlisted the services of Sarah when we needed full project management of our consultancies digital launch. Sarah took on the task of understanding us as individuals, the services we were looking to deliver and our values.

Sarah took control of coordinating the development of our brand and the photographic imagery on top of her creation of the web presence. All elements of the process were completed with absolute professionalism and a real understanding of what we were looking to achieve.

The finished product is a top rate website that not only looks professional but is very functional across multiple formats.

At Black Penny Consulting we are very pleased with the work completed by Sarah and would recommend her highly.